Links of the Week (5/25/2020)

The benefits of coffee and all the blogging tips and tricks…

How does your morning coffee really impact your brain? Most importantly, are there certain times of the day where your latte-caffeine boost is better for your health?

​Good thing I like coffee. ☕️

What your morning coffee really does to your brain


So how do you go from having lots of cold readers to having a bunch of raving fans? Well, that’s what I’ll be focusing on over the next few weeks.

How to Warm Up Your Readers and Make Them Raving Fans


Remember the 80/20 rule: 8 out of 10 readers will read your headline copy but only 2 out of 10 will read your entire post.

Since headlines persuade your audience to read your content, you should dedicate 50 percent of your efforts to writing magnetic headlines before you write the rest of your copy.

Here are 10 compelling tips to help you win the battle for your audience’s attention.

​Some GREAT copywriter inside info here.

10 Ways Specificity Helps You Build a Profitable Audience – Copyblogger


Whether you are entirely new to email marketing automation, or still have reservations, you should know that automating your email promotions will make you money in the long run.

If you’ve ever been curious to start something like this like I have, this is a good place to start educating yourself. There is a lot here to learn from.

Email Marketing Automation Bible – More Then Detailed Guide From Email SaaS Experts

Best All-Around Smart Lights: Philips Hue

I love these…

There are a lot of smart light systems on the market.

However, when I moved to Pennsylvania and in to a larger house, I thought it was time for me to jump on the smart home light train. Part of this was driven by the fact that our new house has about a million light switches that we can’t remember what turns what on.

Perfect time for a home technology upgrade!!

Photo by Vlada Karpovich on Pexels.com

The Options

Multi-color or standard dimming: I knew that I didn’t really want (rather need) to turn my living room a lovely shade of purple at dinner time, so I stuck with the more basic (and less expensive) option.

Most of these two-tone dimming bulbs give you the bright to warm option that you get with normal light bulbs.

Hub vs No-Hub: This one may depend on how big your house is or how many smart light bulbs you plan on purchasing.

I was moving in to a bigger house and had a bunch of lights I was going to be upgrading, so I went with the Hub option. From what I have read, this puts less traffic on your home wifi-router as well as all the smart lights access your internet via the hub rather than directly.

Also, since going with the hub system normally keeps the brand all the same, it’s easier to keep them all up to date. (from what I’ve seen)

Homekit vs Google Home vs Etc.: What system the smart bulbs are compatible with didn’t really matter to me since I already had a Google Home and Apple products.

Best choice is to get a smart bulb system that works with both…which is what I did.

Photo by Vlada Karpovich on Pexels.com

My Choice

Philips Hue smart bulbs.

Getting the starter pack gives you the hub and a few bulbs, and they are incredibly easy to set up. You can use Google Home or Apple Home Kit, I use both…which I really like.

I’ve got them set up with multiple rooms, both upstairs and downstairs. One of my favorite features (easiest to set up with Home Kit from what I can see) is timing downstairs lights to come on before I wake up and turning off all lights at midnight incase we forget to turn them off.

Also, Home Kit has a location aware setting where the smart lights will turn off if both my wife and I leave the house and turn on again when one of us returns.

All that to say…the name brand company is sure to stick around, is available almost everywhere, and I never have to fear they will go by the wayside.

If you’re curious, you can check them out over at Amazon.

Capturing a Memory: A Day at Home

I was surprised at how much I liked this…

I got this “Day at Home” idea from Cody Wanner when he did his own home/first person POV video.

When I tried the whole concept, I just went with a GoPro and was not really pleased with the initial footage. The quality was grainy, shots were kind of wobbly, the colors weren’t my normal quality…the list goes on.

But when I decided “I’m going to capture this memory!” and just threw the footage in the final cut pro x, found a wistful song that I liked, and started editing…it was like magic. After about 5-10 minutes of editing I already knew that this was going to be one of my favorite videos I’ve made to date.

Even if it doesn’t get any views on YouTube…I am SO HAPPY I made this video.

The nostalgia I already feel when I rewatch this is powerful and I know that nostalgia will only grow in the years to come.

I can’t encourage you enough to try and really capture memories of your family. Memory is a fickle thing and little treasures like this are worth the effort.

Links of the Week (05/18/2020)

Wile E. Coyote files a lawsuit, blogging, and YouTube growth tips…

IN THE UNITED STATES DISTRICT COURT, SOUTHWESTERN DISTRICT, TEMPE, ARIZONA

CASE NO. B19294, JUDGE JOAN KUJAVA, PRESIDING

WILE E. COYOTE, Plaintiff

-v.-

ACME COMPANY, Defendant

Opening Statement of Mr. Harold Schoff, attorney for Mr. Coyote:

​1990 New Yorker article…classic.

Wile E. Coyote v. Acme Company


Speaking of the Road Runner and Wile E. Coyote, animator Chuck Jones and his team were said to follow these simple rules when creating the cartoons…

The Rules of Road Runner and Wile E. Coyote Cartoons


Who wouldn’t like to blog for a living?

Imagine sitting at your desk in the morning, typing away and making a great living while everyone else is fighting traffic or their boss.

​Not a bad thought.

How To Blog Your Way To A Second Income


If your goal is to grow your personal brand on YouTube, but you don’t know how to get started, keep reading.

​While the goal of my vlogs isn’t to grow my personal brand…the advice here is solid and consistent with what I’ve heard many times.

How to Grow Your Personal Brand on YouTube: 4-Step Guide