There is something that I’ve always struggled with when writing or vlogging.
My name.
More specifically it has been attaching my name to whatever I am writing or vlogging about. Now your raised eyebrow or narrowing your eyes are warranted…because on a vlog my face is there…no hiding it…there I am, talking to you the whole time.
However, when my vlog was also Patagonia Dad, there was still anonymity. That comes with the incredible volume of videos on YouTube. Here on this site it is the same thing…what does Patagonia Dad really mean? It may mean something to me, but to be honest…that is difficult to convey to a passerby. There really is no “elevator pitch” that would generate interest when telling someone what Patagonia Dad means. I have a good explanation (I think) but when I ask myself, “how would I explain this to my uncle…or my cousin…or an old friend” then it kind of falls flat.
Sure I could try to explain the article that inspired this website name, or the fact that many of my friends know that I am an absolute sucker for almost anything Patagonia (the company) makes…but those aren’t the people that might be clicking on a link to this website.

Scott from California
I changed the name of my vlog to Scott from California because I felt it personalized and explained it a bit more. Or rather…explained me a bit more. Since I am the vlog it made a bit more sense…and that “elevator pitch” is almost unnecessary. The name says it up front…this is about a guy “Scott” and he’s “from California”.
Whether you find that interesting or not, at least you kinda know what it’s about. And to be honest, the fact that California is a well known place throughout the world…and known for many things…doesn’t hurt.
Probably Overthinking It
Does this name change help this website? I honestly have no idea…and right now it’s only the URL that has changed (both still work)…but I have always tried to treat my websites as a place for me to do what I like. Just like a house you own and you feel like painting it…a name change can be much the same.
In the end it comes down to good content that people find interesting. So don’t go anywhere…this is gonna get interesting.
